{"id":1984,"date":"2024-07-05T15:57:38","date_gmt":"2024-07-05T13:57:38","guid":{"rendered":"https:\/\/www.beyondbrothers.it\/?p=1984"},"modified":"2025-10-10T15:03:06","modified_gmt":"2025-10-10T13:03:06","slug":"beyond-brothers-vince-il-premio-agora-con-acinore-della-cantina-giustini","status":"publish","type":"post","link":"https:\/\/www.beyondbrothers.it\/en\/awards\/beyond-brothers-wins-the-agora-award-with-acinore-by-cantina-giustini\/","title":{"rendered":"Beyond Brothers wins the Agor\u00e0 Award with Acinor\u00e8 by Cantina Giustini"},"content":{"rendered":"
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The label of the limited-edition wine <\/b>Acinor\u00e8<\/i><\/b> from Cantina Giustini in San Giorgio Ionico has been awarded the Bronze Medal at the 37th edition of the prestigious Premio Agor\u00e0<\/b>.
\nThe label was designed and produced by the branding and communication agency Beyond Brothers,<\/b> based in Martina Franca and led by Giordano Santoro, Brand Strategist and Design Director, and Francesco Torricelli, Creative Director.<\/span><\/p>\n<\/div>\n<\/div>\n

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\u201cThe process of designing a wine label is an incredibly fascinating journey; it allows us to immerse ourselves in a sensory and formal system, seeking a sign that can embody synthesis, identity, and uniqueness. We are extremely pleased with this achievement and with the synergy we have built with our client, with whom we are developing an outstanding brand positioning and digital strategy project\u201d<\/strong>, comment the two partners.<\/p>\n<\/blockquote>\n<\/div>\n<\/div>\n

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The restyling of the Acinor\u00e8<\/i> Primitivo di Manduria label \u2013 Giustini\u2019s flagship wine in its Limited Edition \u2013 originating from ancient vineyards that preserve the authenticity of the Apulia terroir, followed a dual approach: safeguarding the wine\u2019s essence while elevating its distinctive qualities of excellence, which are still little known to the public.
\nThe regal nature of this wine is born from the meeting of the land and sea influences that define its intimate and inimitable flavor profile.<\/span><\/p>\n

For this reason \u2013 the agency explains \u2013 the concept of the Limited Edition label recalls the grape berry (acino<\/i>), the very cell from which life begins and from which the wine itself takes its name.
\nThe grape is highlighted, enhancing its rounded form, from which branch out the traditional and characteristic vineyard rows of the Apulia landscape, as if they were sun rays radiating outward \u2013 or returning \u2013 in an eternal harmony.<\/span><\/p>\n

The Premio Agor\u00e0<\/b> for advertising is organized and sponsored by the Club Dirigenti Marketing<\/i>, a non-profit association founded in 1985 in Sicily by professional marketing and communication managers with the aim of promoting and disseminating marketing culture.
\nThe award ceremony for the 37th edition took place on 28 June in Florence.<\/span><\/p>\n<\/div>\n

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\u00a9Source: Valleditrianews.it<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":1983,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[96],"tags":[105,103,98,100,99,102,106],"class_list":["post-1984","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-awards","tag-agora-awards","tag-beyondbrothers","tag-branding","tag-francesco-torricelli","tag-giordano-santoro","tag-packaging","tag-premio-agora"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/posts\/1984","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/comments?post=1984"}],"version-history":[{"count":4,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/posts\/1984\/revisions"}],"predecessor-version":[{"id":1988,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/posts\/1984\/revisions\/1988"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/media\/1983"}],"wp:attachment":[{"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/media?parent=1984"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/categories?post=1984"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/tags?post=1984"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}