{"id":1687,"date":"2025-03-17T14:32:51","date_gmt":"2025-03-17T13:32:51","guid":{"rendered":"https:\/\/www.beyondbrothers.it\/?post_type=avada_portfolio&#038;p=1687"},"modified":"2025-10-10T16:49:06","modified_gmt":"2025-10-10T14:49:06","slug":"cus%c9%99tor","status":"publish","type":"avada_portfolio","link":"https:\/\/www.beyondbrothers.it\/en\/progetti\/cus%C9%99tor\/","title":{"rendered":"Cus\u0259tor"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:0px;--awb-padding-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:1560px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-video fusion-selfhosted-video\" style=\"max-width:100%;\"><div class=\"video-wrapper\"><video playsinline=\"true\" width=\"100%\" style=\"object-fit: cover;\" autoplay=\"true\" muted=\"true\" loop=\"true\" preload=\"auto\" controls=\"1\"><source src=\"https:\/\/www.beyondbrothers.it\/wp-content\/uploads\/2025\/03\/SIGLA-CUSTOR-HD-1080p.mov\" type=\"video\/mp4\">Sorry, your browser doesn&#039;t support embedded videos.<\/video><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_5 2_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:4.8%;--awb-margin-bottom-large:80px;--awb-spacing-left-large:4.8%;--awb-width-medium:40%;--awb-order-medium:0;--awb-spacing-right-medium:4.8%;--awb-spacing-left-medium:4.8%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_3_5 3_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:60%;--awb-margin-top-large:80px;--awb-spacing-right-large:3.2%;--awb-margin-bottom-large:80px;--awb-spacing-left-large:0px;--awb-width-medium:60%;--awb-order-medium:0;--awb-spacing-right-medium:3.2%;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p data-start=\"0\" data-end=\"245\">The documentary\u00a0<b><em data-start=\"16\" data-end=\"25\">Cus\u0259tor<\/em>\u00a0<\/b>tells the story of the textile manufacturing tradition and the art of tailoring in Martina Franca \u2014 a true cornerstone not only of local commerce, but also of the human and cultural fabric of the entire Valle d\u2019Itria.<\/p>\n<p data-start=\"247\" data-end=\"516\">A project that pays tribute to the city itself and its people, offering a passionate and detailed account of a fundamental chapter in the past and present of a remarkable place \u2014 one shaped by industrious individuals devoted to collective wellbeing and shared growth.<\/p>\n<p data-start=\"518\" data-end=\"876\" data-is-last-node=\"\" data-is-only-node=\"\">For\u00a0<em data-start=\"522\" data-end=\"531\">Cus\u0259tor<\/em>, we designed<b> the brand identity<\/b>, selecting a highly legible typeface to balance the use of the vernacular name (<em data-start=\"644\" data-end=\"653\">cus\u0259tor<\/em>\u00a0in the local dialect means \u201ctailor\u201d) with <b>the opening theme<\/b>, which takes the form of a sartorial tape measure, symbolically representing the connection between history, craftsmanship, and the contemporary identity of the region.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":1710,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"portfolio_category":[72,73],"portfolio_skills":[],"portfolio_tags":[83],"class_list":["post-1687","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-civic-public","portfolio_category-clients","portfolio_tags-advertising"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/avada_portfolio\/1687","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/comments?post=1687"}],"version-history":[{"count":2,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/avada_portfolio\/1687\/revisions"}],"predecessor-version":[{"id":1990,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/avada_portfolio\/1687\/revisions\/1990"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/media\/1710"}],"wp:attachment":[{"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/media?parent=1687"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/portfolio_category?post=1687"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/portfolio_skills?post=1687"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/www.beyondbrothers.it\/en\/wp-json\/wp\/v2\/portfolio_tags?post=1687"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}