Itineris is the destination you have long awaited and desired, a place where the spirit of adventure intertwines seamlessly with the need for tranquillity and retreat.
Comprising eight trulli, Itineris is a space where attention to detail becomes a defining principle, thoughtfully designed to transport guests back in time.
Staying in one of these remarkable dwellings offers the opportunity to experience the essence of a bygone era, where simplicity was true wealth, stone held intrinsic value, and tradition was the stuff of legend.
For this outstanding resort in the heart of Puglia, the BeyondBrothers team curated the brand identity, developed the website, and directed the photographic production.
The journey begins with the brand itself. The naming draws inspiration from the heritage of the Latin language, deliberately evoking a sense of the past; Itineris quite literally means “journey”. This meaning lies at the very core of the project’s concept and is reflected in the logotype: a classic typeface enriched by the presence of an arrow, symbolizing a journey either about to begin or already underway.
The website has been designed to be intuitively user-friendly, ensuring that guests feel welcomed from the very first digital interaction, allowing their experience of comfort and relaxation to begin online.
Alongside the project’s storytelling, articulating both its vision and conceptual foundation, the website also showcases the full photographic production. The imagery has been carefully curated to highlight the timeless beauty of the spaces and their details, enhancing the narrative with a strong visual identity.
